Former Mindshare boss Nick Emery joins You & Mr Jones with …
WEBApr 21, 2021 · Former Mindshare CEO Nick Emery (below) has resurfaced at You & Mr Jones to lead its newly-minted media division You & Mr Jones Media. Emery left Mindshare after a Zoom conference call jape misfired. You & Mr Jones styles itself as the first 'brandtech' group. It was founded by former Havas CEO David Jones in
BBH and Audi win the IPA Effectiveness Grand Prix, while Vype ...
WEBOct 9, 2018 · The judges’ decision was unanimous: Bartle Bogle Hegarty won the 2018 IPA Effectiveness Grand Prix for its work with Audi, a client of the agency since its launch in 1982. BBH – which also won Effectiveness Company of the year thanks to more awards for Barclays, Virgin Media, Weetabix and IAG – was active on
Are the UK’s big banks ganging up on Nationwide over Dominic …
WEBFeb 16, 2024 · So who are the 273 people who, at the end of last week, had complained to the UK's Advertising Standards Authority (ASA) about the Nationwide ad from New Commercial Arts featuring actor Dominic West as an arrogant manager from A.N.Y. Bank? Not that you'd find such people at Nationwide of course, a mutual but one
New Commercial Arts expands in the right direction
WEBApr 5, 2022 · These days running an agency isn’t as straightforward as it used to be. New Commercial Arts, the agency formed by adam&eve founders James Murphy and David Golding received some stick in certain quarters for being “four white men” (Murphy and Golding could hardly help this) when they recruited CCO Ian Heartfield (also white male) from BBH and Rob Curran (ditto) from Wunderman Thompson as ...
Reed Smith: the future of advertising – is it the metaverse?
WEBJul 1, 2021 · Ultimately, as the world continues to move to all-encompassing digital spaces and experiences, advertisers and brands should be ready to operate and capitalise on the metaverse in the future. Stacy Marcus (left) is partner, and Deborah Bessner, associate, Entertainment and Media Industry Group, Reed Smith LLP. …
Dentsu’s Q3 decline adds to ad holding company distress
WEBNov 14, 2023 · Dentsu has joined the ranks of the ad holding companies looking like the wheels are coming off, with organic growth in Q3 going negative at -0.6%. This follows yet another profit warning from Sir Martin Sorrell’s S4 Capital which once looked like challenging the likes of WPP and Interpublic but which is now valued at just £300m.
Sports marketing trends for 2021 - More About Advertising
WEBMar 24, 2021 · Sports marketing trends for 2021. The uncertainty around the COVID-pandemic continues to limit future planning as we look ahead to 2021, and sports marketers especially are currently assessing what to take away from a mercurial 2020 in terms of shopping tendencies, audience habits, and the impact of modified live events.
Uncommon puts “the fire inside” PepsiCo’s Quaker Oats
WEBEmma Hall October 7, 2021. 253 1 minute read. Uncommon is putting out a steady stream of work for big brands this year – Google, B&Q, ITV, Twinings – and now PepsiCo’s Quaker Oats, with a weighty new campaign, “The Fire Inside.”. The TV ad tells a good story about a teacher heading out for work via a training session at the boxing gym ...
Mad Men and ABM: the secrets of winning pitches
WEBFeb 10, 2016 · ABM won the job of sprucing up British Rail. The fact they chose Jimmy Savile for the purpose is somewhat unfortunate in hindsight although everybody seemed happy enough at the time. Here’s another off the wall approach to a pitch, the great Don Draper. Don and Roger seem to have been at an awards do judging by the statuettes they’re clutching.
Uncommon and ITV go romantic on friendship for ‘Britain get …
WEBJul 30, 2024 · We’re proud to support ITV’s Britain Get Talking campaign and celebrate the powerful role friendships can have in helping our mental health.”. “Britain Get Talking” has been going for nearly five years now, and Uncommon is doing a good job of refreshing it while keeping the campaign reassuringly familiar. They claim that last year ...