You’ve heard about Cardi B tried it. You saw the Zoe Kravitz beer ad. But what is ASMR, exactly? Autonomous sensory meridian response (ASMR) is a heady way of saying “brain tingles.” For lots of ...

Erin Carson covered internet culture, online dating and the weird ways tech and science are changing your life. Expertise Erin has been a tech reporter for almost 10 years. Her reporting has taken her ...

Over the past few years, Gibi ASMR has emerged as one of the most recognizable faces of the YouTube subgenre dedicated to the art of helping people relax through the internet-coined phenomenon ASMR.

Maria, or more famously known as The Gentle Whisperer, is able to send tingles up and down the spines of over half-a-million subscribers of her YouTube channel. And all she does, is whispering (in ...

Don't expect me to fall asleep without my nightly cranial nerve exam. At this point, ASMR videos are a staple in my bedtime routine, and I swear they work better than melatonin. I can't tell you how ...

In the video below, a young woman picks up a brown leather wallet, rubs it between her hands, then shakes it. The zipper pull trembles against the rows of linking teeth with a tinny sound. These ...

The psychological and physical effects of isolation brought on by sheltering in place are all too real. There are many things you can do to protect the health of your mind and body while stuck inside, ...

In early 2018, medical school lecturer Dr. James Gill was at a pub drinking with friends ahead of competing in the fifth season of the reality show “The Island with Bear Grylls.” His appearance on the ...

Does listening to a whisper send a tingle through your scalp? Do you find watching the snip of scissors around your ears at the hair salon soothing? How about the sound of nails clicking softy, the ...

Creators who are a part of YouTube's Partner Program can monetize their videos with ads. Sarah Lavender is a full-time ASMR YouTuber with over 100,000 subscribers. She broke down how much money she ...