The Houston Texans and Bud Light made history with the world's first‑ever beer poured in space – the Cosmic Pour. Learn all ...

Bud Light rolled out a new summer-themed ad in hopes of getting back into the good graces of beer drinkers, but the effort fell short for many Twitter users still smarting over the branding ...

Bud Light is planning a major marketing blitz after its sales got slammed by an ill-fated partnership with transgender influencer Dylan Mulvaney — and the company is promising beer distributors there ...

After more than two decades as America’s best-selling beer, Bud Light has slipped into second place. Modelo Especial, a Mexican lager, overtook Bud Light in U.S. retail dollar sales in the month ...

The Buffalo Bills announced Wednesday a limited-edition "Blizzard Brew", which was made with snow from Highmark Stadium. The Bills teamed up with Bud Light to collect the first snowfall at Highmark ...

Bud Light may have fumbled its attempt to broaden its customer base by partnering with a transgender influencer. But experts say inclusive marketing is simply good business — and it's here to stay. "A ...

A Bud Light neon sign hangs in the window of a store in New York, New York. (Photo by Robert Alexander/Getty Images) Inclusive marketing campaigns never fail to “trigger” right-wing culture warriors, ...

Kid Rock may have beef with Bud Light — enough to film himself shooting up cases of it — but apparently his hatred of the company's diversity initiative is dwarfed by his love of capitalism, as the ...

Terence Crawford retires at 42-0 with undisputed titles in three weight classes. Here's where he ranks against Mayweather, ...