Apple will add more App Store search ads in 2026, expanding inventory while keeping placements driven by relevance – not ...

Currently, there is a single ad spot at the top of search results in the App Store. For example, if you search for “Facebook, ...

Apple just announced it will be integrating more ads into the App Store. This will primarily impact search results.

Apple will expand App Store search ads in 2026, adding multiple placements to boost visibility and drive app downloads for developers and advertisers.

You might not love that the App Store will introduce additional ad placements in search results, but Apple insists it's a ...

Nothing about Apple's latest promotional video felt like Apple. For over 7 minutes, an awkward comedian explains to a sleepy audience of disinterested teens that the only way parents will buy them an ...

If you’re still calling it Apple Search Ads, you’re already behind. Earlier this year, Apple dropped the “Search” and rebranded to simply Apple Ads – a move that signals something bigger than a name ...

Apple confirmed that the current ads will run in either the existing position or further down in search results.

The change will roll out next year to "expand opportunities" for advertisers. Apple said that all apps appearing in sponsored placements will be relevant to a ...