Mention branding and many non-marketers immediately think about the company’s logo—but branding extends further. Branding involves every interaction your customers have with your company. Your ...

New logo of Bikaji Foods International Bikaji Foods International (Bikaji), one of India’s ethnic snacks company, has unveiled its brand-new logo that celebrates enduring legacy while marking a new ...

Internal communication and employee alignment are crucial for maintaining brand consistency, especially during crises. Focus on creating a solid infrastructure for your brand that can handle ...

Bikaji Foods International Limited (Bikaji), India’s third largest ethnic snacks company and the second fastest-growing player in the organized snacks market, has unveiled its brand-new logo that ...