Here’s how for-profit company sales teams can borrow from nonprofit practice to strengthen their CRM strategy.

When a customer relationship management (CRM) strategy is integrated with a firm’s overall strategic plan, it helps the firm perceive and respond to business and economic trends. CRM strategy starts ...

Los Angeles, California – October 17, 2025 – PRESSADVANTAGE – Rocket CRM has announced the deployment of a new automation ...

A customer relationship management, or CRM, system uses a database to accumulate information about business prospects and customers, including product needs and purchasing history. Various businesses ...

As the financial climate is becoming more competitive and has become fast paced, investment companies are in need of smart methods of delivering results and sustaining good client relations. Customer ...

Rocket CRM today announced enhancements to its marketing automation system within its customer relationship management (CRM) platform. The updates introduce new workflow options, deeper data ...

Customer Relationship Management (CRM) software is a key management solution for any business, large or small. CRM software providers help to gather all your customer information together, allowing ...

Janette Novak is a freelance journalist and consultant who specializes in teaching online business and small business marketing. Previously, Janette owned a boutique marketing agency and served as a ...

This guide was reviewed by a Business News Daily editor to ensure it provides comprehensive and accurate information to aid your buying decision. Email marketing is a great way to reach your customers ...

The legal market has been changing for some time now. Firms continue to adjust to weak growth in demand and increased competitive threats from non-traditional legal service providers. For new ...

Information technology is a costly enabler of customer relationship management. But CRM programs coupled with smart technology and strategy may soon mean the end of the road for mass marketing in the ...