The clean girl aesthetic is a popular beauty trend that emerged on TikTok in 2021. Inspired by celebrities like fashion models Bella Hadid and Hailey Bieber, the trend promotes a minimalist mindset ...

If you’re a user of TikTok and social media, it’s likely that you’ve come across the ‘clean girl’ aesthetic. A trend that promotes a very narrow standard of beauty that is often unattainable, racist, ...

In the beginning, the ‘Clean Girl Aesthetic’ that was trending on TikTok didn’t bother me. The trend seemed to champion a clean and simple beauty routine that featured minimal makeup (think: dewy skin ...

The clean girl aesthetic. The slick-back bunned, no-makeup, neutral-clothed, healthy girl is an inaccurate depiction of what it is like to be a woman. The aesthetic inspires the idea that if you dress ...

After years of the "clean girl" aesthetic and natural, barely-there makeup, a new trend is coming, and it feels like My Little Pony got a Gen Z makeover.

If you’ve been scrolling through TikTok lately, chances are you’ve come across the #CleanGirlAesthetic. While it was doing the rounds on fashion TikTok, it has finally made its way into the beauty ...

Emerging on TikTok in the early 2020s, the clean girl aesthetic, at its core, is all about effortlessly presenting your best self. It’s about living your most productive, put-together, self-aware life ...