Apple unveiled its new iPad Pros this week, but after a misguided advertisement sparked a controversy which threatens to overshadow the new tablets, Apple has made an uncharacteristic about-face. The ...

Apple has scrapped plans to run its infamous iPad Pro "Crush" ad, issuing an apology for coming off insensitive toward artists. At Tuesday's Apple Event, Apple unveiled its new iPad Air and iPad Pro ...

At Variety, Todd Spangler writes: The iPad Pro ad generated fury among many in Hollywood and other creative industries, including Hugh Grant and filmmaker-actor Justine Bateman, who saw it as a vivid ...

The latest Apple iPad Pro 'Crush!' ad was massively controversial, and now, Cupertino has issued a public apology for what it brought for the world, saying that it "missed the mark." With this ...

Apple apologized Thursday for it’s viral “Crush” iPad Pro ad after it was ridiculed for being anti-art and representative of big tech’s “destruction of the human experience” (per Hugh Grant). In a ...

Join our daily and weekly newsletters for the latest updates and exclusive content on industry-leading AI coverage. Learn More Apple, Inc. has had a rough year. But maybe it’s deserved? One of the ...

Apple has released a new iPad Pro ad called the Worlds Made on iPad, and it is a follow-up on the controversial Crush! ad released earlier this month which saw massive backlash from the global users.

UPDATE: May 17, 2024: Following this story’s publication, a spokesperson for BBH USA confirmed Samsung’s “Creativity Cannot be Crushed” ad is running on social channels and does not have paid media ...

With the debut of the new iPad Pro, Apple put out a controversial ad that saw creative tools crushed by a hydraulic press. Now, Samsung is firing back at the ad with a brief Galaxy Tab S9 spot that ...

The lingering shot of this little guy giving up the ghost didn't help. Apple’s “Crush!” video advertising the new iPad Pro is rubbing a lot of people the wrong way with its graphic destruction of ...

When introducing the new M4 iPad Pro models, Apple showed a video of a hydraulic press crushing all manner of creative tools, including musical instruments, electronic equipment, arcade games, paint ...

Samsung’s new “UnCrush” ad aims to capitalize on the backlash to Apple’s “Crush!” ad for the M4 iPad Pro. The South Korean company’s ad, released Wednesday, is a clear response to Apple’s ...