Strella raises $14 million to scale its AI-powered customer research platform that helps enterprises like Amazon and Duolingo collect faster, more honest insights at scale.

Tlacael Esparza is the co-founder and CTO of Sensory Percussion. This post is part of the Lessons Learned series featuring NYU entrepreneurs’ first-hand accounts of challenges faced in starting a ...

FUJIFILM North America Corporation, Graphic Systems Division, announced results from qualitative interviews with more than 1,100 customers indicating an encouraging outlook for print service providers ...

Conducting an effective customer interview is an art—one that’s vital to producing a compelling success story. The interview offers opportunities to not only collect information but also generate ...

opportunities. Yet this approach, which traditionally pays for itself with a handsome dividend (one of my most recent client interviews revealed a 6 figure engagement), is probably one of the most ...

The first rule in sales and marketing is to know your customers’ needs and expectations. This includes a thorough understanding of why they should consider your product in the first place. For many ...

The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. BY Krishna Kutty “Get closer ...

As the retail automotive industry continues its regression to pre-pandemic business realities, the absence of a fundamental sales process is illuminated by the reports of decreased F&I income per sale ...