Custom fitting continues to be a dynamic force in the U.S. golf equipment industry, driving premium sales, strengthening ...

Golf Datatech’s Golf Product Attitudes and Usage study may be the most definitive demographic portrait of the U.S. golf consumer. And some of the highlights of the latest study show an odd mix of the ...

Chicago, Jan. 23, 2024 (GLOBE NEWSWIRE) -- Circana™, formerly IRI and The NPD Group, today announced that it has entered into an agreement to acquire Golf Datatech, the golf industry’s leading ...

DataTech’s avid dedication to customer service has won its clients’ loyalty. “They are quick to respond and have an incredible understanding of government,” said a spokesperson for ...

The evidence has been mounting that the pandemic may have done more for the growth of golf than any event in the modern history of the game. This week at the PGA Merchandise Show, the release of the ...