A customer normally buys a cup of coffee and one doughnut on the way to work in the morning. However, for one day only, the coffee shop has dropped the price of doughnuts by 30 percent. The customer ...

Elastic products, like air travel, see demand vary with price changes, affecting investment volatility. Inelastic goods, such as insulin, maintain steady demand despite price fluctuations, offering ...

Researchers have identified the origin of the restoring force that lets elastic crystals return to their original shape. Australian scientists have gained new insights into the fundamental behaviour ...

A small business can use elasticity to determine which products it can raise prices on and which prices should have lower prices. If a product has elastic demand, it means your customers buy it even ...

As they age, many materials exhibit changes in their properties. Although such phenomena crop up in many domains, the underlying processes are oftentimes not fully understood. Particularly interesting ...

The difference between new and not-so-new technology has a way of revealing what is elastic and dynamic compared to what is rigid and static. It’s not a measure of which technology is considered good ...