What would Peggy Olson say about this? This Excedrin ad with Elisabeth Moss was reportedly filmed in 2005, two years before “Mad Men” came on the air and about a year before her final appearance on ...
How do you describe a headache? GlaxoSmithKline listened on social media for some ideas—and used them to help develop a TV and online video campaign for its consumer brand Excedrin. And that's just ...
Are you a print subscriber? Activate your account. 38 min 43 sec ago By Ad Age and Creativity Staff - 2 hours 20 min ago By Ad Age Staff - 3 hours ago By Jack Neff - 3 hours 17 min ago By Erika ...
Gamers are playing more than ever during the pandemic—and getting more headaches. More than 90% of people who play video games reported spending more time playing this past year, and 71% are also ...
NEW YORK The National Advertising Review Board last week denied an appeal made by Novartis Consumer Health around the advertising claim that Extra Strength Excedrin relieves pain after 15 minutes.
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