Leading chewing gum brand Extra has added a premium tier to “drive category reappraisal”. Extra Plus will debut with Chill, ...

The “Chew It Before You Do It” campaign highlights how taking a moment to chew a piece of gum before doing, saying or acting, can be the difference between an easy situation and one that isn’t, the ...

Varieties of gum with sugar can lead to increased cavities, but those with an artificial sweetener may help prevent cavities. However, one common gum sweetener called aspartame may link to cancer.