Texas AG Ken Paxton’s deal with Crest over fluoride imagery sparks praise and criticism amid broader debate over children’s ...

Procter & Gamble has agreed to revise packaging of its Crest toothpaste brand under an agreement with Texas Attorney General ...

Crest toothpaste will join competitor Colgate in adjusting its labeling and marketing so that it "accurately depicts the ...

When parents are teaching their kids the basic habit of brushing their teeth, they shouldn’t have to worry about deceptive ...

For decades, fluoride has been at the heart of modern dental care, recommended by dentists and added to everything from toothpaste to drinking water. But in recent years, a growing wave of ...

Have you looked around recently and wondered: Is we getting stupider? You know, brainwise? I’m having this thought more and more, to the point where it’s becoming intrusive. At some point in the ...

While the debate around fluoride continues, many are considering switching their fluoride toothpastes to alternatives that include the popular ingredient nano-hydroxyapatite. "As ingredient labels ...