You set a price that feels “reasonable.” Low enough to win deals. Low enough to avoid awkward sales calls. Low enough that no ...

You built something genuinely new. That was the goal. Now it is the problem. When there is no obvious competitor to anchor ...

Pricing your product is one of the most important decisions you'll make when launching a business -- yet it's also one of the most neglected. All too often entrepreneurs spend hundreds of hours ...

Whether you’re a freelancer or a small business owner, figuring out how much to charge for your products or services can be tricky. There’s plenty of math involved, in addition to knowing your ...