The John Lewis Christmas ad is out, and it's as divisive as ever. Though I've seen a lot of praise, I've also read complaints. These read that the John Lewis ad is "boring" and not creative enough to ...

John Lewis’ new Xmas ad campaign is the most emotionally-engaging festive campaign from the retailer in almost a decade, according to new data from DAIVID. Released this week, the latest addition to ...

John Lewis’ new Xmas ad campaign is the most emotionally-engaging festive campaign from the retailer in almost a decade, according to data from DAIVID. The latest addition to the retailer’s ...

John Lewis’ new Christmas ad is firmly in their tradition of heart-warming storytelling, and the decision to put stores front-and-centre has made for their most effective and recognisable ad this ...

John Lewis has won the UK's annual Christmas ad battle, according to new research by DAIVID, The global creative effectiveness platform used its AI-powered platform to find the Xmas 2024 ads that ...

It’s that time of year again. The John Lewis Christmas ad has dropped – a little earlier than usual – and with it, the annual debate over whether the retailer has rekindled its emotional magic or lost ...

The release of the John Lewis Christmas advert is a monumental event in the British calendar. In the years gone by, the retailer has managed to make its customers sob and laugh over their festive ads ...

From Monty the Penguin to Buster the Boxer - ranked! 🎅 The John Lewis Christmas advert is a true modern British festive institution. From Monty the Penguin to Buster the Boxer and the Man on the Moon ...