DJ Hed said Kendrick Lamar performing at the Super Bowl is a cultural moment. "Hip-hop is the most impactful genre in the world. We run culture. We are the culture. We are the art form.

Kendrick Lamar may have said ... explained choosing Lamar as the performer this year added up and solidified the impact he’s made on the entertainment industry. Enjoy what you're reading?

Kendrick Lamar has demonstrated that a single musical ... not just in streaming numbers or sales figures, but in cultural impact and commercial influence.

Beyond the mic, Eminem’s cultural impact has changed the game ... “He’ll rip you apart with his words”. Kendrick Lamar comes from Compton, California, a city rich in hip-hop legacy.

Kendrick Lamar emerged as the biggest winner at the 2025 BET Awards, taking home five prizes including Album of the Year for ...

Michael Jackson, Prince, Beyoncé, Kendrick Lamar are among the beacons that have shined the spotlight on Black excellence.

The American star received the honours for best male hip hop artist, album of the year and video of the year. Read more at ...

Kendrick Lamar’s explosive Toronto performance of “Not Like Us” turns into a victory lap, silencing Drake in his own hometown ...

Kendrick Lamar leads BET Awards 2025 with four major wins during a star-studded celebration of Black cultural impact.