In recent years, there’s been a noticeable shift in how small and midsized businesses (SMBs) approach marketing. After years of outsourcing to large, impersonal service providers, many are ...

Hummingbirds is a female-founded startup that connects hyperlocal content creators with brands that reward them for sharing products with their small and highly engaged communities via social media to ...

As an example, the nationwide launch of Verizon Wireless in the early 2000s made special provisions for localized advertising ...

To address this need, software provider PowerChord has developed a new unified marketing platform for home services. The system is designed to automate workflows, optimize localized campaigns and ...

The camera pans across sunlit green pastures crowded with grazing cattle. A rancher from Floresville talks about the six generations of his family and their decades-long partnership with H-E-B. As the ...

A Western Kentucky University class is working to complete public relations projects free of cost for about 30 area businesses and organizations. Twenty public relations majors, all but one seniors, ...

Local Action Marketing, a new global sports marketing agency based in L.A. with affiliate members and advisors around the ...