From movie theaters to home theaters to soundbars to headphones. Now, Dolby Atmos is coming to cars. Mercedes-Benz partners with Apple Music and Universal Music Group to deliver the ultimate in-car ...

PARIS & STUTTGART, Germany--(BUSINESS WIRE)--Apple and Mercedes‑Benz today announced that Apple Music’s highly acclaimed Spatial Audio with support for Dolby Atmos is now available as a native ...

I had the opportunity to get a hands-on demonstration of the Mercedes-Benz Vision V Concept, and the luxury and cerebral immersion is on another level. After a brief stop in Los Angeles, the ...

Sometimes, hearing is believing. Based on a new partnership with Apple Music and Universal Music Group announced last week, Mercedes believes it has the best sound experience of any car on the market.

Nearly three years after first partnering with Mercedes-AMG, Will.i.am is introducing a new interactive music experience with the high-performance car manufacturer. The artist and record producer and ...

Apple and Mercedes Benz have joined forces to bring Spatial Audio to your driving adventures. Mercedes-Benz will offer the first automobiles to include the native experience of Apple's Spatial Audio ...

Immersive sound was almost a causality of the pandemic because in-person broadcast and sports productions were shuttered and virtually all engineering and financial resources were diverted to getting ...

Immersive sound is becoming increasingly important in our work, particularly with its growing presence on online music streaming platforms. Knowing how to produce with these new formats is now almost ...

Cruise through the heart of Berlin’s iconic Kurfürstendamm (Ku’damm) in a roaring Mercedes C63 AMG. Captured in immersive onboard POV, this video delivers real-world city driving, subtle acceleration ...

For as long as speakers have been installed in cars, automakers and audio engineers have sought ways to make music sound better. These efforts have generated complex systems and improved formats, but ...