Here’s Where Pat Riley’s 3-Peat Trademark Money Goes

Pat Riley's three-peat trademark ownership, explained
Pat Riley has reportedly reached an agreement with the Chiefs to allow them to use the term “three-peat” if they win the Super Bowl on Sunday night.
Here’s Where Pat Riley’s Three-Peat Trademark Money Goes
Riley has the phrase trademarked despite having no three-peat of his own. The post Here’s Where Pat Riley’s Three-Peat Trademark Money Goes appeared first on Front Office Sports.
Heat President Pat Riley reveals where his 'three-peat' trademark revenues wind up
Pat Riley's three-peat trademarks could have led to the Miami Heat president getting a sizable payday if the Kansas City Chiefs had won their third consecutive Super Bowl. Turns out, the Basketball Hall of Famer actually doesn't keep that money.
Pat Riley reveals how his 'three-peat' trademark revenues are spent
Riley said he devotes his share of revenues gleaned from "three-peat" usage — he's had trademarks on that term for about 35 years — to various charitable organizations.
Chiefs, Pat Riley strike deal for use of “Three-Peat”
The phrase has been licensed by Riley for use after the Chicago Bulls won three titles in a row, twice, when the Yankees won three straight World Series from 1998 through 2000, and when the Lakers eventually won three consecutive NBA championships from 2000 through 2002.
If Chiefs win Super Bowl 'three-peat,' they'll have to pay Pat Riley to use it
If the Chiefs hit three Super Bowl wins in a row, they may have to pay Miami Heat's Pat Riley before they can crank out T-shirts.
Pat Riley says he gives three-peat trademark revenue to charities
Pat Riley says he devotes his share of revenues gleaned from "three-peat" usage -- he has had trademarks on that term for about 35 years -- to various charitable organizations.
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Why famed NBA coach Pat Riley will benefit from potential Chiefs 'three-peat'
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The Pat Riley reason Heat coach Erik Spoelstra wants Chiefs in Super Bowl
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Heat officially welcome Wiggins, Mitchell and Anderson to the team after last week’s Butler trade
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Why NBA executive Pat Riley may benefit from potential IndyCar, Indy 500 3-peat winners
In preparation for such a feat, the Chiefs struck a licensing deal with former NBA player, coach and current Miami Heat ...