Sony seems to be experimenting with dynamic pricing on certain first-party PS5 games. So far, they haven't done this in the US store yet, but you know it's coming. It seems like dynamic pricing is the ...

Sony has been caught using A/B testing and dynamic pricing to charge gamers different prices on the same products on PS5.

Sony is reportedly experimenting dynamic pricing in the PlayStation Store, which means users may see reduced rates in ...

Add Yahoo as a preferred source to see more of our stories on Google. Sony’s PlayStation Store is offering Blasphemous 2 at its lowest price until March 12, with availability limited to the current ...

Sony's PlayStation Store is secretly showing different prices to different users, with discounts up to 17.6% on major games ...

We're in the throes of March right now, and Sony's celebrating this revered part of the year with the Mega March sale on PS Store. It runs from now until 25th March, and as expected, the sale contains ...

The PlayStation Store on PS5 has been upgraded with its first new feature of 2026, thanks to a new update to the Sony console ...

Sony is testing dynamic pricing on PS5’s PlayStation Store. That’s according to PS Store price tracker, PSprices, which has detected the price changes across more than 100 games, with users being ...

Following Apple’s recent class action lawsuit, it’s now Sony’s turn as it’s taken to court over alleged unfair pricing on the PlayStation Store.

In a recent PS5 system feature update, Sony added a handy new PS Store feature that currently only appears on the console.

With a background in journalism and counseling, Penny Min blends analytical research with real-world insight to help readers make informed financial decisions. At Forbes Marketplace, she specializes ...