Perfect Corp., an AR and AI beauty and fashion technology provider, announced Wednesday its collaboration with Walmart to launch a makeup virtual try-on experience on the retailer’s iOS app, according ...

One drawback of online shopping for clothing: There's no fitting room. At a bricks-and-mortar store you can try on clothes and accessories in the fitting room to see how they look on your bod before ...

Forbes contributors publish independent expert analyses and insights. I cover luxury beauty, fashion and innovation from Paris and London. Google has introduced a new AI powered virtual try-on (VTO) ...

Google brings AI into online shopping, aiming for a more diverse e-commerce experience. Credit: Google Cher's virtual closet in the 1995 film classic Clueless is one of the most coveted futuristic ...

Google announced on Thursday that it’s launching a new AI feature that lets users virtually try on clothes. The tech giant is also rolling out updated price alerts and teased an upcoming feature that ...

Alice Chang, founder and CEO of Perfect Corp., created virtual try-on technology that is used by Clinique, M.A.C., Sally Hansen and over 400 other beauty brands. Software entrepreneur Alice Chang has ...

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Google introduces new AR Beauty ads allowing brands to promote products with virtual makeup try-on experiences. Google launched AR Beauty ads. Brands can promote products using virtual try-on. The ads ...

In an attempt to replicate the fitting room online, Google has released a new virtual try-on tool using generative artificial intelligence that is available through its search engine, the company ...