Underground hip-hop artists are lowkey the mavens when it comes to merch game tactics. They’ve got this uncanny knack for turning simple tees, hoodies, and caps into symbols of street cred and ...

Hip hop culture is arguably the most impactful artistic export the U.S. has to offer. It left its mark on everything: no haute couture house or Eastern European indie band was left untouched. What’s ...

On this day in Hip Hop history, legendary Texas duo UGK, Bun B and the late, great Pimp C, released their monumental double album Underground Kingz on August 7, 2007, via Jive Records. As UGK’s fifth ...

On this day in 2021, the Hip Hop world lost one of its most creative minds when Gregory Jacobs, better known as Shock G of Digital Underground, passed away in Tampa, Florida. He was 57 years old.

Mick Jenkins has a chip on his shoulder when it comes to defending hip-hop’s under-appreciated underground. “We’re celebrating 50 years of hip-hop, and a lot of artists like myself who’ve been in this ...

Underground hip-hop took over the Crofoot Ballroom in Pontiac on Saturday as Lyte and Monstar Ent brought Lytes Out back for ...

Like many of his peers in this milieu, Ka was once an also-ran in the hypercompetitive rap industry. He came of age in the Eighties crack era, as he told Red Bull Music Academy in 2016: “Put like this ...

A new generation of hip-hop artists seems less interested in becoming stars and more in becoming myths — and dismantling the status quo. A new generation of hip-hop artists seems less interested in ...

Tragedy strikes the family, friends, and fans of Digital Underground rapper Cleetis Mack. He passed away unexpectedly, according to a new report from TMZ. Currently, there’s no word on how he died or ...

Truth Universal was born in Trinidad and moved to New Orleans in 1977 at 4 years old, growing up on St. Bernard Avenue in the 7th Ward and in New Orleans East. After getting hooked on hip-hop culture ...

Malayalam Zee 5 and Zee Music Company partner to amplify Kerala’s underground Hip-Hop culture Expanding its regional mu ...