Virtual technology has existed for more than 50 years. However, augmented reality (AR) and virtual reality (VR) have only ...

Virtual reality (VR) and augmented reality (AR) are at the forefront of immersive tech trends, each offering distinct experiences that appeal to different markets. VR delivers full digital immersion, ...

AR technologies allow viewers to witness player speed, movement trails or heat maps layered over live games, turning analysis ...

Brands are constantly seeking innovative ways to connect with their audiences. Today, virtual reality (VR) and augmented reality (AR) are no longer just futuristic concepts. They are powerful tools ...

Fans feel excitement as 7 AR shifts land in 2025, and many will alter daily tech habits fast. Timing matters: companies are ...

Disaster training is advancing with digital technology. See how AR/VR technology is helping participants gain realistic ...