The TV-first format embeds brands into show narratives and extends them to digital and creators. The broadcaster cites ...

Brands across chocolates, jewellery, beauty and fashion are going 360-degree on Valentine’s, with digital films, creators and ...

The three-hour deadline raises stakes, placing brand optics first and strengthening AI contracts across stakeholders ...

The European Commission said that Google may be “artificially increasing the clearing price” of search ad auctions “to the ...

Tanishq, Mia and CaratLane anchor the Tata push with distinct films, while KISNA, Indriya, Senco and Heer by GIVA tap everyday gestures, nostalgia and modern proposals ...

The case stems from May 2025, when Tata Play removed 25 Culver Max channels from its DTH packs, triggering a dispute over interconnection terms and compliance with regulations ...

Amar Sinha has stepped down from his role as Chief Operating Officer. As per news reports, he has joined Allied Blenders and Distillers in a leadership role ...

Platform previews Alia Bhatt-backed ‘Don’t Be Shy’, flags global appetite for Indian films and series alongside anime and K-dramas at its first International Originals showcase in London ...

Zoe Hitzig says advertising inside a chatbot built on intimate user conversations could recreate social media-era incentives; OpenAI says ads are clearly labelled and won’t influence answers ...

In her third annual letter, Vidhya Srinivasan, Google’s VP and GM of Ads & Commerce, outlined how AI, creators and new ad ...

Most recently, he served as CMO at SG Analytics, a Straive company. He will oversee global brand management and pipeline ...

Pati joins from Samsung Electronics India, where he most recently served as general manager and category head for the Galaxy ...