Freshpet’s (FRPT) advertising, which suggests that their dog food is human grade, was determined to be misleading by the BBB ...
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Freshpet should stop “human grade” claims, US ad body says
Freshpet told the advertising body it “will comply” with the self-regulatory body’s recommendations.
In a Fast-Track SWIFT challenge brought by The Farmer’s Dog, BBB National Programs’ National Advertising Division found certain Freshpet, Inc. dog food claims supported, but recommended others ...
Shares of Freshpet declined after an advertising watchdog recommended that the company discontinue claims suggesting its dog food is "human grade." The stock slid 12% to $66.39 on Tuesday. Shares have ...
Freshpet Inc. (NASDAQ:FRPT) shares fell 9% on Tuesday following a decision by BBB National Programs’ National Advertising Division that recommended the company discontinue certain advertising claims ...
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