What is there not to love about the cross-media marketing campaign? It brings time-tested direct mail into the mix with digital technologies in spectacular fashion, and we say spectacular because not ...

With unlimited sources of content to sift and choose from, the average human can easily get distracted. That’s why today’s most successful advertisers embrace connected, creative marketing experiences ...

One of the key factors of included marketing is the capability to customise solutions based on purchaser emotions and emblem capability Integrated advertising campaigns provide manufacturers with an ...

Lifestyle brand Fat Face has launched ‘Live in it’, its first integrated marketing campaign. Fat Face is focussing on the South West of England for the in-house designed campaign, which aims to ...

LOS ANGELES--(BUSINESS WIRE)--Sensis, the largest Hispanic-owned cross-cultural agency in the nation, continues its remarkable journey of breaking barriers and driving positive impact across diverse ...