As part of the agreement, Nielsen will continue to receive support for offerings like Big Data + Panel while Roku gains ...

Developed with AKQA, “Built for Every Kind of Wonder” depicts surreal scenes like a floating ski slope as more brands test ...

Room to Dream” continues the fintech brand’s focus on the idea of home ownership as the American dream, a platform that ...

A series of livestreams timed to the new year will culminate in Twitch partners collaborating on a song that will soundtrack ...

Tropical Smoothie Cafe and Orkin have already begun using the platform, which features partners including ID5, Kargo, The ...

A recent Campbell’s controversy demonstrates how brands must respond to negative narratives in the age of AI, writes Terakeet ...

Scale, investment in measurement solutions and newfound connected TV prowess is turning the retailer into an advertising ...

Esi Eggleson Bracey will leave at the end of January as Leandro Barreto, current CMO of beauty and wellbeing, sees his remit ...

Prices are high, shoppers are stressed out and anxiety-inducing marketing doesn’t help. Here’s what retailers can do instead.

The standalone business, freshly spun off from Unilever, plans to leverage the agency to anticipate rising consumer trends ...

A new logo, typeface and dedicated GLP-1 medical program follow the company filing for bankruptcy in May following subscriber ...

The second season of “Bowlmates” arrives with more episodes and a bigger focus on cross-promotion on the chain's main social ...