By Micah Singleton Apple’s efforts to differentiate its music streaming service seem to be working. Eight months after it was released, the early results are in, and Spatial Audio is rapidly ...

But it turns out that through Connect and Beats 1 Radio, Apple Music has built a strategy that attracts debuts from the biggest artists in the world and makes them available to everyone for free.

“The strategy has been very much about trying to make sure that we’re representing as many countries as we possibly can be,” says Karl Anderson, Apple Music’s head of music in ...

Apple Music has fresh leadership ... more specifically Obermann’s job is “a newly created role…focused on strategy and innovation.” Obermann’s TikTok tenure centered a lot on striking ...

It’s no longer enough to count on quality and star power as a content strategy ... s Apple One offering consists of a discounted package including Apple TV+, Apple Arcade and Apple Music ...

As a company, we look at music as art, and we would never want to give away art for free. It makes no sense to me,” Apple ...

Apple Music now offers Dolby Atmos playback on Windows, upping its support of devices outside the ecosystem. The strategy makes sense to capitalize for Apple’s Services division—main ...

Long-term, it seemed, that strategy could lead to more partnerships ... a division of the company that includes Apple Music, Podcasts, and the App Store, among many others. During last week ...