Take charge of your advertising with Performance Max. Learn to segment products and enhance your campaign performance ...

Demand Gen offers more creative and audience control than PMax. Learn when to use it and how to combine both for ecommerce ...

A public interest plea has taken airline surge pricing to court, asking whether algorithms designed to maximize market ...

By Abdullah Yusif MAHMUDIn marketing circles, the idea of a singular, stable consumer identity has long guided segmentation models. Brands built their strategies around fixed personas: “the working ...

Watching all the matches online requires the highest tier of ESPN’s service. The post Australian Open Fans Struggle With ESPN ...

With life sciences organizations moving from experimentation to implementation, AI is becoming a core enabler of innovation ...

Shock claims surface after UFO researcher Jacques Vallée says classified files describe Varginha-type beings and non-human ...

Brandon Rhoten spent years leading creative and social strategy at Wendy’s at a time when the chain rewrote the rules for ...

Sweet red wines have long been a punchline for 'serious' wine people, but these balanced bottles prove why they deserve a ...

In this regard, 2026 will unlikely be a repeat of 2025 or a mere extension of ongoing bullish sentiment. I expect us to finally reach a structural inflection point defined by liquidity rebalancing, ...

The PersonaBots, the AI-based PersonaBots is, in essence, our ability to take segmentations and make it more human, human ...

DeFi Development Corp. is pivoting to a Solana-centric treasury operator, emphasizing Solana per share as anchor metric. Read ...