A White House communications director blames 'cancel culture' for all the backlash, but how far did it really spread compared to the support?

One of the most significant drawbacks for a brand when partnering with individual medical journal platforms is the limitation ...

India’s advertising industry has grown more stylised and segmented, but in the process, the nuanced realities of middle-class life are increasingly left out. Experts suggest this selective visibility ...

A fresh, simple idea is set to make a big impact across the county this August. The '31 Days of Summer' campaign is a ...

Google’s Raghavan believes that D2C brands have to integrate first-party data GenAI in their marketing campaigns to stay ...

US President Donald Trump has praised actress Sydney Sweeney, after a reporter told him she was a registered Republican.

Clicks may convert, but can they build legacy? Inside the power-packed discussion between brand building and performance ...

Heritage can be a superpower — but only if you evolve,” says Sara Hassan, Head of Marketing at Arighi Bianchi. “We’re using ...

The message marked the first time the teen retailer responded to days of backlash since the ad with the tagline “Sydney ...

California governor hopeful Stephen Cloobeck launched an ad riffing on the president’s 2024 “they/them” targeting of Kamala Harris.

Mutant Communications has announced a pair of senior leadership moves as it continues to scale regionally, promoting Archana ...