Chicago Mascot Company's creative work recently took center stage in college football's 2024 Pop-Tarts Bowl. Benny the Bull, ...

Pop-Tarts — was a pun on Andy Warhol’s pop art movement. With the help of color TV ads (a novelty at the time!), Pop-Tarts ...

Iowa State celebrated a sweet victory in the Pop-Tarts Bowl by eating the namesake bowl mascot. Check out the postgame ...

Miami vs. Iowa State bowl game attendees saw not only incredible football, but also much anticipated Pop-Tart mascots' wild ...

Ward started the Pop-Tarts Bowl and proceeded to shred Iowa State’s top-five pass defense, throwing for 190 yards and three ...

Around a dozen students in the band were treated for minor injuries from a bus crash in Tennessee on their way back from the ...

Cam Ward's decision to only play the first half of Miami's 42-41 loss against Iowa State in this year's Pop-Tarts Bowl proved ...

The Buffalo Bills had one last troll for the New York Jets on Sunday after their 40-14 win to officially clinch the No. 2 ...

Tarts, Liberty, Pinstripe and Birmingham Bowls drew 6.8, 4.2, 4.2 and 4.1 million viewers, respectively, on the ESPN family ...

The game featured some oddities and irregularities, but Iowa State football has now won 11 games for the first time in ...

Pop-Tarts Bowl was nothing short of a sweet treat. Amid the nail-biting matchup between Iowa State University and the ...

Have fun with others. By interacting with other food-themed bowl games like the Cheez-It Bowl and Mayo Bowl, Pop-Tarts leaned ...