Selena Gomez’s Rare Beauty is no stranger to creating major buzz (and clearing the Sephora shelves) with fresh launches — and its first-ever fragrance, Rare Eau de Parfum, is no exception.

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Get the new Rare Beauty Parfum with Layering Balms, Dry Shampoo, Fenty Beauty Smurfette Lip Duo, Sunscreen, Powder | TAG24 ...

Dressed in a white, fringed Cult Gaia gown with a slinky silhouette, she subtly semaphored bride. Read more on Grazia.

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Selena Gomez speaks to Bazaar exclusively about Rare Beauty's debut fragrance and why she's waited to launch it until now.