Penn State football has gone all-in this offseason, positioning the Nittany Lions as one of the favorites to win the national title — and athletic director Pat Kraft is a big reason why.

Heinz and Kraft logo Global packaged food group Kraft Heinz is working with investment bank Houlihan Lokey to sell its Italy-based infant food product brand Plasmon, two sources close to the ...

Global packaged food group Kraft Heinz is working with investment bank Houlihan Lokey to sell its Italy-based infant food product brand Plasmon, two sources close to the matter said. Kraft Heinz ...

Retaining the distinct Heinz logo during the 2015 Kraft-Heinz merger was a deliberate strategic decision, not just tradition. Consumer testing showed that the Heinz visual identity carried stronger ...

The Green Party's new logo is an emoji. The federal party unveiled its new brand, a green dot, on Tuesday on Parliament Hill, possibly weeks before a snap federal election. "The great thing about ...

Just like the brand’s logo, the brand’s name is full of meaning, too. In an Instagram video, Meghan explained, “As Ever essentially means ‘as it’s always been,’ and if you’ve ...

Meghan Markle's refreshed lifestyle brand has a logo with a meaningful symbol. On Feb. 18, the Duchess of Sussex announced that she was rebranding her lifestyle venture previously known as ...

PepsiCo is a diversified consumer staples company with a historically high yield. Kraft Heinz is another diversified consumer staples company with a lofty yield. Only one of these two industry ...

Most outdoor brand logos are bland as a soggy sandwich left out in the rain. But not Patagonia's. Their logo is like a breath of fresh mountain air in a world of corporate stuffiness. I remember the ...

Packs of Kraft Heinz’s Lunchables brand on sale in Los Angeles, 22 July 2020. Credit: The Image Party / Shutterstock.com Kraft Heinz plans to lean on marketing and innovation to drive sales and ...

In the fourth quarter, organic net sales of these and all brands fell 3.1% for total Kraft Heinz, which Maciel linked in part to a price increase of 1 percentage point over the same period last ...