AI has stripped the cost and complexity out of video production. The result? An endless stream of content where attention, ...

Discover 2026 predictions for marketing agencies: how they’re changing strategies, adapting to trends, and evolving to meet ...

Anthropic's latest announcements show how Claude is designed to be a helpful co-worker. It can even connect to Microsoft 365.

For any business to get off the ground, an entrepreneur must know how to attract customers or clients to the company.

Want to build a real estate career that lasts? Mastering the art (and science) of real estate marketing is a crucial first step. The key to effective real estate marketing is finding that Goldilocks ...

Patrick Pouyanné, Chairman and CEO of TotalEnergies, and the members of the Executive Committee present the Company's Strategy and Outlook today in New York. A live broadcast of the event in English ...

A marketing plan turns choices into numbers, timelines, and owners your marketing team can ship. A well crafted marketing plan ties marketing strategy, marketing efforts, and business objectives to ...

Traditional advertising is dead. Hyperlocal is the “new normal”, and this year will be ruled by “phygital” consumers—those who bounce between physical and digital channels within a single shopping ...

Dear students, here is the rough break down of what I will be expecting from your final project presentation. From giving the best advice from both the strategic marketing project and the strategic ...

Jim Beam is looking to tap into the affordable luxury market as consumers continue to face economic strain and uncertainty. To do so, the Suntory brand is building off of its 2024 marketing strategy ...

SEC staff previously took the position that the display of performance data for one investment or a group of investments in a private fund or other portfolio, including when presented as a case study, ...