Tossing your bottle after downing a Coke may be an automatic response in the 21st century. But there was a time when Coke bottles were more than just a vessel for fizzy cola. The era of vintage glass ...

Coca-Cola memorabilia can be worth a small fortune. From prototype bottles to vintage trays and vending machines, here are 11 collectibles selling for thousands.

This is part 2 of last weeks epic dig! We uncover one of the rarest straight side pre1915 cokes from Alabama in this video ...

Name a more recognizable glass than a Coca-Cola vessel. That’s right, you can’t. You might’ve thought your grandparents were strange for keeping old anniversary bottles of Coke around the house, but ...

Elusive Pepsi and Coca-Cola antiques just sold at auction and the going price surprised even the experts involved. Several of the "historically important" collectibles are from the early days of the ...

If you buy something using links in our stories, we may earn a commission. This helps support our journalism. Learn more. Coca-Cola’s advertising sought to evoke nostalgia, and for this the company ...