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Netflix’s first show with generative AI is a sign of what’s to come in TV, film
During a call with investors yesterday, Netflix co-CEO Ted Sarandos revealed that Netflix's Argentine show The Eternaut, which premiered in April, is "the very first GenAI final footage to appear on screen in a Netflix, Inc. original series or film.” Sarandos further explained, per a transcript of the call, saying:
When Will You See AI-Generated Content on Netflix? It's Possible You Already Have
Surprisingly, Sarandos said the company already did it, on an Argentinian sci-fi show called El Eternauta, a graphic-novel adaptation known as The Eternaut in English-speaking markets. For a scene showing a building collapsing in Buenos Aires, Netflix's tech team worked with the filmmakers to generate AI footage that was used as final footage.
It's not just Netflix using Runway AI as reports emerge Disney is also experimenting with the startup's tools – and they're ...
Netflix used generative AI in its show "The Eternaut” to produce a complex visual effects scene reportedly 10 times faster ...
Netflix has seemingly become pretty comfortable with the use of AI. It uses AI art generators for the intro of its Marvel TV ...
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You probably didn't catch the scene (I didn't), but this new series includes content made by generative AI tools.
Netflix Inc. has begun using artificial intelligence video generation software from startup Runway AI, testing the waters ...
Streaming giant Netflix is now officially in the era of generative artificial intelligence content production, representing a ...
Netflix used generative AI to create a scene in the sci-fi series The Eternaut — a first for one of the streamer’s original ...
For the first time in its history, Netflix has officially used generative AI in a fictional show, El Eternauta. This ...
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