Survey of 375 senior marketers and agency leaders across nine markets finds 55% of agencies say clients prioritise activation, while only 9% measure beyond six months ...
Authority says institute took credit for candidates who only enrolled for mock interviews; notes repeat violation after Rs 7 lakh penalty linked to UPSC 2022 ads ...
Metro Brands Limited has appointed Harshvardhan Chauhan, an industry veteran with over 18 years of experience as its new Chief Marketing Officer and Senior Management Personnel ...
Mahindra Insurance Brokers CEO to step down on April 30 and take charge from May 1, subject to regulatory approvals. Harshal Shah, Chief Marketing Officer, Asia, Manulife, will also serve as the Manul ...
Beacon Live is structured to provide touring and promotions services across comedy, music, and emerging performance formats ...
It may be recalled that JioStar had integrated all Sports18 channels into the Star Sports Network, effective March 15, 2025 ...
The new reference interconnect offer (RIO) released last week carries more big-ticket regional general entertainment channels into a higher MRP band ...
Rubeena Singh, Managing Director, NP Digital India, writes on how generative engine optimisation is reshaping search, trust and brand authority in the AI-driven discovery era ...
Founder says advantage is shifting from software to models trained on proprietary data; pitches India-built vertical models atop frontier AI ...
“Picture abhi baaki hai”: Sarvam AI Co-founder Vivek Raghavan responds to Jiostar-OpenAI partnership
New Delhi: At the AI Impact Summit in the capital, BestMediaInfo.com caught up with Dr Vivek Raghavan, Co-founder of Sarvam AI, moments after his keynote address. sked about JioStar’s collaboration ...
New Delhi: Cars24 has launched a new brand campaign introducing two policy-led assurances for used-car buyers, a lifetime warranty and a 30-day return policy. The campaign has been conceptualised by ...
New Delhi: WPP Media has released its Advertising Intelligence Framework, setting out a methodology to assess how major technology platforms are positioned to connect brands with consumers in an ...
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