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  1. What Is CRM (Customer Relationship Management)? | Salesforce

    CRM stands for customer relationship management, which is a system for managing all of your company’s interactions with current and potential customers. The goal is simple: improve …

  2. CRM (Customer Relationship Management): Elements, Benefits, and …

    May 3, 2025 · Customer relationship management (CRM) includes the principles, practices, and guidelines that an organization follows when interacting with its customers. CRM is often used to …

  3. What is Customer Relationship Management (CRM)? - IBM

    Customer relationship management (CRM) is a set of integrated technologies used to document, track and manage an organizations relationships and interactions with existing and potential customers.

  4. Customer relationship management - Wikipedia

    Customer relationship management (CRM) is a strategic process that organizations use to manage, analyze, and improve their interactions with customers.

  5. What is CRM (customer relationship management)? - TechTarget

    Feb 12, 2025 · CRM integrates tools, processes and strategies to manage and analyze customer data across multiple channels. A CRM allows businesses to gather and organize customer data such as …

  6. How to Manage Customer Relationships: Strategies and Insights

    Jun 30, 2025 · Customer relationships include all interactions from first contact to post-purchase support. This guide covers their importance, compares customer relations vs. service, outlines key roles, and …

  7. What is customer relationship management (CRM)? - ServiceNow

    Customer relationship management (CRM) refers to the strategies, processes, and technologies businesses use to manage their interactions with both current and potential customers. The goal is to …

  8. Customer Service Relationship Management: Guide for 2025 | Knack

    Apr 7, 2025 · CRM, or Customer Relationship Management, is a strategic approach that businesses use to manage and optimize interactions with customers and prospects. By leveraging technology, data, …

  9. What Is a CRM? (CRM Meaning, Definition & Examples)

    6 days ago · • CRM stands for customer relationship management—both a strategy and the software that powers it. • It keeps all your customer info, conversations, and sales tasks in one place. • A good …

  10. Customer Relationship Management (CRM): Everything You Need to …

    Jul 26, 2024 · CRM is a strategy and set of practices to organize and enhance how your business interacts with its current, former, and potential customers. By streamlining processes, customer …