Coca Cola Doubles Down on AI Commercial Following Last Year’s Backlash
Coca Cola Doubles Down on AI Commercial Following Last Year’…
3 months ago
PeopleRachel Raposas
Pepsi is poking the bear again. 🫵 A Super Bowl ad for Pepsi Zero Sugar touts a new victory in the Pepsi Challenge, the decades-old sampling program revived in 2025, using a conflicted polar bear that evokes rival Coca-Cola without ever naming it. Led by BBDO and the Pepsi Content Studio, “The Choice” bets that taste—and a bit of goofy bravado—is still the most persuasive case Pepsi can make, a claim the brand has spent the past year testing in the real world. “This is not about cola wars,” said
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Pepsi is poking the bear again. 🫵 A Super Bowl ad for Pepsi Zero Sug…
136.3K views3 weeks ago
FacebookAd Age
Pepsi vs Coke: Polar bear chooses in Super Bowl commercial
Pepsi vs Coke: Polar bear chooses in Super Bowl commercial
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dailycommercials.com
The Choice | Pepsi | Super Bowl
The Choice | Pepsi | Super Bowl
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