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Snapdeal’s latest campaign is a masterclass in visual storytelling. By taking the common Hindi phrase "Nazar Atakna" (to have one's gaze fixed) and turning it into a literal medical "condition," they’ve created something both hilarious and highly memorable. ​Why it works: ​The Relatability Factor: Everyone has experienced that "double-take" moment when they see a great outfit. ​Creative Misdirection: The "Dr. Ghuma Singh" clinic setting builds immediate curiosity. You expect a serious medical ad
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