Using Focus Groups in Research
2:42
YouTubeUniversity of Derby
Using Focus Groups in Research
An overview of the focus group methodology and how it can be used to gather detailed data relating to research interests in multiple disciplines, with participants of all age ranges and populations. Dominic Petronzi Psychology Researcher at the University of Derby, briefly discusses wider benefits of focus groups in research and how he has used ...
67.1K viewsNov 5, 2014
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